The right technological upgrades can help to transform planogram management for retailers, and getting a cosmetic planogram is one step toward that goal. Centralizing how you manage any of your store’s locations or embracing 3D visual planogram tools allows teams to simulate layout changes before they implement them. Retailers will have an easier time ensuring that a store maintains specific brand guidelines and standards. Using a comprehensive planogram with cosmetic features should improve your overall customer experience, allow for faster store resets and launches, and increase your business’s sales per square foot.
Creating your next 3D planogram design with Scorpion software starts with you creating a 2D planogram. Scorpion makes it easy to design a 2D planogram by incorporating intuitive design features, such as using the latest technologies and frequently used keystrokes.
Is A Cosmetic Planogram Better than a Traditional Planogram?
Using traditional planograms may work for some smaller retailers, but everyone benefits from an automated and detail-oriented system. Static PDFs or a spreadsheet can become outdated for a business that requires a more dynamic approach.
Other challenges with utilizing traditional planograms are:
- Difficult management: It can become much more difficult managing seasonal launches or limited edition products if you only use a traditional planogram system. Getting greater technological support allows retailers to gain category insights so you can optimize your shelf space and meet your customers’ demands.
- Poor manual store execution: It is easier for staff to misinterpret diagrams when you use a traditional planogram instead of a cosmetic planogram design. Dealing with any time-consuming resets also takes away from putting your focus on other areas of your business and its operations.
- Lack of integration: Traditional planograms may seem more straightforward, but you do not want to sacrifice using a system that integrates with your inventory systems and your sales data. Merchandising analytics are most useful when they can be utilized. Investing in software like Scorpion gives users a unique power-rank function to compare products’ performances. Use software to advise you on optimum assortment options.
- Less visibility: Getting a higher tech planogram allows you to see whether your store is following the planogram or missing key elements of it. Retailers can also use planogram tools to determine which layouts are performing best, plus where they can introduce any improvements to reduce missed sales opportunities.
Is Scorpion the Right Choice?
Tackling out-of-stock issues and poor product visibility is much easier with cosmetic planogram software. While traditional planograms might work as you get a business off the ground, it has a harder time placing high-demand products in what would be considered prime visibility zones. A reliable planogram will help you to generate cross-selling opportunities for your related products.
Creating planograms within minutes is not only possible but expected with Scorpion planogram. Eliminate the arduous task of creating a planogram without the right tools. Scorpion can create realistic-looking planograms without you needing to do repetitive tasks. A software user can determine fixture designs, which range from point of sales to shelf types and decorations. Personalizing the planogramming automation process is the first step in seeing results that improve your business’s sales.