Those in the retail business are familiar with 3d planograms. The technology allows retail businesses to view and design the layouts of their stores. By doing so, the businesses optimize the space inside the store. Businesses can also analyzing product placement in the stores so that customers have easy access. But while having planogram 3d programs is fairly commonplace today, it hasn’t always been that way.
Why Did Planograms Gain Popularity?
Today, 3D planograms are familiar in the retail industry. But planogram programs were not always the modus operandi to drive revenue. Before the software programs existed, store managers sketched out shelves on graph paper. The old school method was a more time-consuming method by attempting to draw the business to scale.
Still, managers had the same intention of yielding better sales through more efficient product placement and displays. It was around the 1980s when the retail industry properly integrated planograms into their business models. Although still a ways from planogram 3d programs, it was a new step in the age-old “space planning.”
It was first used by K-Mart after an expert created the software. Like the modern-day 3D planogram, determining space elastic demand was a primary feature. In other words, planograms reveal how much space is needed in a store to ensure that a product is not overlooked or neglected. Performance measurement and centralization are other reasons why retailers widely use planograms today.
What is the Latest Planogram Technology?
The advantages of planograms are great for the retail industry. It only makes sense that developers continue to advance and refine these products. The rise of 3D software is no stranger to planogram programs. When incorporating 3D capabilities, planograms allow a business manager to observe the visual representation of their store floor. The manager can see the products as if they were the customer.
More so, a 3D planogram lets a manufacturer view product details. It does so based on the product’s placement in the store. The planogram enables manufacturers to fully immerse in customers’ experiences in the store from multiple angles. Doing so provides these individuals with a more realistic and insightful understanding of their store layout. Ultimately, it offers far more than a 2D planogram.
Scorpion Planogram is the company to look at when considering where to get a 3D software. The company emphasizes that in order to get a 3D model, you need to start by building a 2D planogram. Once you do that, all else falls into place. It is also incredibly easy to design these 2D planograms.
The program lets you drag and drop and resize, as well as copy and paste a shelf to your liking. After the 2D foundation is built, immersing oneself into the 3D planogram takes no time. From there, you can use the planogram to sign off brand packaging deals. You can also use them for sales presentations and viewing any Point-of-Sale concepts.